Forged in Fire “Refer a Friend”
History Channel + Dish
To promote Dish Network’s Refer a Friend program cause + effect partnered with History Channel on a co-branded campaign. The creative leverages the cast of the hit TV show Forged in Fire and the tough decisions they have to make to crown a winner.
History Channel tapped c+e to produce, direct, edit and finish this spot. Director Steve Figueredo brought this project to life seamlessly, filming with the show’s talent on the series set in CT. Host Doug Marcaida refers the whole crew to the program, ensuring everyone is a winner.