PBS News Hour
cause+effect collaborated with PBS on a brand campaign for the venerable program PBS NewsHour. This campaign took an honest and authentic look at how the team approaches delivering the news as a public service.
PBS NewsHour —
Meet Amna
+ Geoff
With Judy Woodruff stepping down as the lead host of the NewsHour, cause+effect was tasked with creating a spot that introduced viewers to the new hosts — Amna and Geoff.
PBS NewsHour —
Who We Are
This spot showcases the values and practices that make PBS NewsHour the most trusted name in news.
PBS NewsHour —
Meet John
Say hello to John, the new host of PBS News Weekend. New host, same trustworthy show.
